British sweet manufacturer, Swizzels, has transformed its iconic Love Hearts sweets into a brand-new range of candy sticks.
Free from artificial colours, Love Hearts Candy Sticks are the latest addition to Swizzels’ much-loved product portfolio and are now available in a range of retailers nationwide.
Each pack of Love Hearts Candy Sticks includes a temporary tattoo featuring a positive and ‘feel good’ message, reinforcing the brand’s commitment to sharing the love with consumers.
Twenty unique tattoo designs have been created for customers to collect.
The manufacturer is confident that strong brand awareness and loyalty from a wide demographic will help ensure Love Hearts Candy Sticks become a popular product in the market. Currently, 1.75 billion Love Hearts are produced every year*.
Sarah-Louise Heslop, Marketing Manager at Swizzels said:
“Our Love Hearts brand has been around for nearly 70 years and is still as popular today as it was when it first launched. We’re always looking for new and exciting ways for our fans of all ages to enjoy Love Hearts in any form, and the brand-new Candy Sticks are the perfect way to do just that.
‘‘We ensured that our Love Hearts messages were made prominent across the collection as they are the essence of the brand – especially in our current climate. The 20 temporary tattoos featured throughout the range is a great way to achieve this and provide a sweet ‘pick-me-up’ for our customers!”
Love Hearts Candy Sticks are available in 36 count shelf ready packs, individual roll RRP 35p.
*Swizzels Ex Facs
Comments are closed.