SodaStream, the UK’s leading sparkling water brand, has expanded its retail presence by launching in Waitrose for the summer season.
The collaboration introduces the Terra Starter Kit and an array of refreshing flavours to 218 stores nationwide, providing an easy, convenient solution for consumers to enjoy sparkling water, and their favourite flavoured drinks in the comfort of their homes. From the Pepsi MAX Original to Ginger Ale, there’s a SodaStream flavour suitable for every taste preference.
SodaStream provides a refreshing alternative to traditional bottled beverages, reflecting the brands’ commitment to sustainability and helping consumers to do better for the environment.
Gurdeep Saini, UK Marketing Director at SodaStream: “We’re delighted to introduce SodaStream to Waitrose shoppers across the UK. As we head into the Summer season, we’re excited to offer even more shoppers the opportunity to make their favourite drinks from the comfort of their homes. This listing is part of our ongoing commitment to change the way the world drinks and empower people to make better choices for themselves, and the planet too.”
Keri Vasta, Waitrose buyer, said: “We’re thrilled to welcome SodaStream to our range. “We’re always looking to offer innovative and sustainable products, and SodaStream perfectly embodies these values. We’re excited for our customers to enjoy sparkling drinks at home over the summer, whilst also knowing that they are reducing their environmental footprint.”
Customers can find SodaStream products at selected Waitrose stores starting from the 1st April to 18th August. To locate the nearest store with SodaStream products, visit the Waitrose website or the SodaStream website for more information.
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