Balkan Linden, an intense aromatic honey with a delicate woody scent from Ogilvy’s Honey, has been awarded three stars in the prestigious Great Taste Awards 2012 organised by the Guild of Fine Food.
In addition, Ogilvy’s Honey New Zealand Rainforest has gained two stars and Ogilvy’s Honey New Zealand Tawari has been awarded one star.
Now six out of seven of Ogilvy’s Honey varieties have now won Great Taste Awards in 2011 and 2012.
“Winning these awards is great news for our rare and artisan honeys as it helps draw consumer interest and boosts retail sales,“ said a delighted Shamus Ogilvy, honey trader and founder of the Ogilvy’s Honey brand of rare and artisan honeys, which have just gained an Ocado listing.
The award-winners are part of a range of seven honeys sourced from around the world by Ogilvy’s Honey – a new brand that has set out to give consumers a new, fine honey experience while addressing the issues currently facing the quality end of this market sector.
Other GTA winners (2011) in the Ogilvy’s Honey range include the three star Zambezi Plains, a premium tropical blossom wildcraft honey from the remote Miombo forests of the Zambezi River; the two star Himalayan Highlands honey from the virgin forests of the Kashmir Valley and the one star New Zealand Rewarewa.
Honey trader, importer and supplier Shamus Ogilvy, the man behind the brand says, “As a new brand, having this recognition for our honeys is tremendously important for us as it supports all that we stand for – high quality, taste, provenance and traceability. I am looking forward to telling our Serbian beekeepers that they have produced award-winning honey.”
Most honeys on sale in the UK are blended but Ogilvy’s Honey offers single flower nectar (monofloral) varieties as well as polyflorals where the bees visit different flowering plants in one local area. These give the honeys distinctive characteristics and flavour intensities ranging from mild to strong.
Strong branding includes details of the discovery, the provenance and references to the individual taste of each honey. Three varieties are from New Zealand including a dark honey to rival Manuka in flavour; black locust flower and linden blossom from the Balkans; and forest honey from the Himalayas and the Zambezi Plains. Three are certified organic by the Soil Association. The RRP of Ogilvy’s Honey is from £5.95 for 280g.
Ogilvy
Tel: 01780 4503777
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