Family mealtime favourite, Bisto, has extended its meat-free gravy offering with the addition of a chicken flavour. It is meat-free and is an ideal accompaniment to a wide range of meals, perfect for those following or looking to try a vegan diet.

There has been a 33% increase in meat-free main meal occasions in the last five years[1] and with this trend set to continue, sales of meat alternatives are forecast to rise by 43% in 2026[2]. In addition, 34% of consumers are flexitarian[3] and will be looking to products that can create flavourful meat-free meals.

Helen Touchais, Brand Director for flavours and seasonings at Premier Foods said: “With consumers increasingly choosing to go meat-free, there is an opportunity to provide an alternative gravy within the category for those wanting to create a vegetarian or vegan dish with the same well known and loved taste of the original Bisto products.

“Bisto is a go to brand for the roast dinner occasion – especially at this time of year when the demand is high – and Bisto Best Meat Free Chicken Flavour Gravy is the ideal accompaniment to this and many other meal options.”

[1] Premier Foods – Category thought leadership report ‘A Focus on Health for 2021- 2023

[2] Mintel, Meat Substitutes UK, 2021

[3] Toluna research Jan 2021, Premier Foods Plant-Based Strategy Qualitative Research Sept 2021

Comments are closed.

кракен сайткракен сайт кракен ссылкакракен ссылка
For those looking to bet without GamStop restrictions, a Betting site Not on GamStop offers a wide range of sports markets and exclusive promotions.
Discover limitless gaming at a Non GamStop Casino, where you can enjoy exciting games and generous bonuses without GamStop restrictions.


Agreement

To use this website, you must be aged 18 years or over

This will close in 0 seconds