Last October, One Stop took a decisive step to provide its customers with healthier, fresher options by extending its fresh food offering with its first range reset in over two years. Five months on, the convenience retailer has expanded its range even further, bringing in another 39 products to their stores.
“This is a really exciting time for the business – being able to offer even more fresh food options for our customers is fantastic. As research has shown, people are looking for healthier choices alongside convenient solutions for their families and we’re thrilled to be able to offer more of this.” commented Henry Maulik, Head of Product at One Stop.
“Our fresh food range refresh was a huge success last year helping to increase our ‘fresh quality’ perception.” continued Henry.
In October, the convenience retailer welcomed a total of 108 new products to their stores, from pre-prepped vegetables, high protein snacks to delicious ready meals. Feedback from customers, post-launch, included:
“Loving the new fruit and veg section”, “The new items available in fridges are really good, so much choice now. Much improved range, really impressed” and “Good range of food, good fridge fillers”.
From today, customers can enjoy new products such as Fresh & Naked Wild Rocket 60g, One Stop Crispy Sweet Potato Fries 300g, One Stop Buttermilk Chicken Tenders 305g, One Stop Greek Style Yogurt 500g, One Stop Spinach & Ricotta Tortelloni 300g, Pork Farms Ploughmans Pork Pies 4 pack, Wall’s Bombay Potato & Spinach Flatbread 120g and more.
“The customer shopping experience is always at the forefront of our strategy, and we’ll continually review this to make it as seamless and enjoyable as possible. Responding and listening to our customers’ needs continues to be a priority in everything we do.” concluded Henry.
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