Keylink Ltd, distributor of high quality branded and generic alcohol to the food industry, has enjoyed a substantial increase in sales of branded alcohol with RÉMY MARTIN® Fine Champagne Cognac, up 16%, and COINTREAU® up 30% year on year. Keylink has witnessed greater use of its premium, high profile brands in food products this Christmas than ever before such as:
New Sainsbury’s Taste the Difference range of Christmas cream, butter and sauce with RÉMY MARTIN® Fine Champagne Cognac
Sainsbury’s TTD Brandy Butter with RÉMY MARTIN (150g/ £1.79)
Sainsbury’s TTD Extra Thick Brandy Cream with RÉMY MARTIN (250ml/£2.39)
Sainsbury’s TTD Brandy Sauce with RÉMY MARTIN (500g/£1.99)
All products are made using Jersey cream for a richer, creamier taste and a smooth, silky texture and are blended with the delicate flavour of RÉMY MARTIN® Fine Champagne Cognac, the world’s leading VSOP cognac (Nielsen) for a mellow, rounded taste.
Georgina Stobart, Dairy Product Developer at Sainsbury’s, comments: “This year we wanted to differentiate between our tiers for Christmas creams, butters and sauces. After extensive customer panelling we chose RÉMY MARTIN® Fine Champagne Cognac because it offers the ultimate cognac taste and is a strong, well-recognised, high quality brand that complements the equally high quality positioning of the Taste the Difference range. Customers really can taste the difference, and RÉMY MARTIN resonates with them in terms of quality.”
New Asda Extra Special Olive & Sundried Tomato Selection Pack – a uniquely innovative new product that maximises the trend towards festive foods that offer a genuine point of difference. It features four different styles of Mediterranean delicacies, including new Olives with Orange and COINTREAU® Liqueur. 240g/£3.00
New Duncans Truffles – a range of luxurious chocolate truffles featuring premium branded alcohols supplied by Keylink, RÉMY MARTIN® Fine Champagne Cognac and COINTREAU® Liqueur. Produced exclusively for BHS the range comprises a high quality Belgian milk chocolate shell, containing 31% cocoa solids, filled with an indulgent chocolate ganache. 120g/£3.00
M & S Wensleydale with Cranberry, Orange and COINTREAU® – cranberry and orange is a traditional Christmas combination and the addition of COINTREAU gives a festive twist. COINTREAU is a unique orange liqueur made to a 150 year old secret recipe and accounts for nearly three quarters of the orange liqueur market in the UK. 200g/£3.49.
Tesco Really Thick COINTREAU® & Mandarin Cream – a luxurious cream consisting of sweetened double cream with a mandarin and orange compote and COINTREAU®, to enhance the orange flavour and provide a special touch. 250ml pots/£1.80.