Elmlea launches UK’s first dairy-free whippable real alternative to cream, just in time...
As households get ready for the festive season and families begin the annual debate of which desserts to have on Christmas Day, ElmleaTM is...
New Birds Eye Chicken Shop Fillet Burgers Brings the Takeaway Taste Home
Birds Eye is launching new Chicken Fillet Burgers, as part of its takeaway style Chicken Shop range
Available from January, the range will...
nutella to spread the love for Pancake Day
nutella is bringing its distinctive ‘Pancakes Love Nutella’ campaign back, as part of a £1.4m media investment in the build up to Pancake Day...
Stack them up! Pringles incentivise shoppers to buy multiple cans
Pringles is tapping into the ‘evening we’ snacks trend as it launches its January on-pack promotion to encourage shoppers to purchase multiple cans.
The...
Kellogg’s backs ‘deskfasting’ with portable toppers and smoothie range
Kellogg’s is to move into portable granola smoothies and breakfast toppers to attract new shoppers looking for breakfast on the go.
The ‘Kellogg to Go’...
Kellogg’s backs cereal growth by returning ‘hero brands’ to our screens
Kellogg’s is set to remind shoppers what it is they love about Kellogg’s cereals by grouping together its most iconic brands in a £8.5million...
Gutsy Kellogg’s adds two new brands to its fibre portfolio
Kellogg’s launches All-Bran Prebiotic range as the latest edition to the Kellogg’s ‘Happy Guts’ portfolio – backed by a £3million campaign educating shoppers on...
Go BIG on baking to capitalise on increased sales opportunities around Christmas
With Christmas in sight and Mary Berry about to return to our screens, Brits have never been more inspired to get their bake on,...
Alpen Chocolate Launch to Boost Muesli Sales
Alpen, the nation’s number one muesli brand, is set to invigorate category sales with the launch of Alpen Chocolate. Available from January 2020, the...
Peperami launches its first ever Beef Bar in Original
Peperami, the UK’s No.1 meat snacking brand, has announced the launch of its brand-new beef bar range. The new Peperami Beef Bar - available...
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SEP / OCT DIGITAL EDITION – A change of season
Autumn is here and much is changing with the new season. From the top, Dave Lewis, the man who saved Tesco, is to leave...
