Brockmans Gin Ltd, the privately-owned company which owns Brockmans Gin, has appointed Guy Lawrence as its CEO. Guy Lawrence joined the business a year ago as Managing Director and is taking over from co-Founder, Neil Everitt, who remains on the Board and is the Company’s largest shareholder. The company has also announced that, in 2020, Brockmans Gin secured over £4.6m of new investment.
Neil Everitt commented: “The appointment of Guy as CEO and this significant investment by our existing shareholders, are both indicative of our confidence in the significant future potential of the company.”
Despite a challenging 2020 for the industry, Brockmans Gin continues to develop its brand footprint globally and it now sells in 54 countries, with a particularly strong position in the UK, Spain, Germany, Switzerland, Austria, and Canada. In addition, the brand is growing rapidly in the USA and France.
Guy Lawrence said: “There remains a huge opportunity globally for the Super-Premium Gin category, evidenced by multiple data sources including: IWSR research; market extrapolation; industry investment trends; and customer preference and purchasing patterns.”