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  • Friendsmas set to be bigger than ever this year with over 16.3m #Friendsmas views on TikTok 
  • Google searches for Friendsmas are up 200% compared to last year, with October this year 80% higher than October 2019, suggesting that this year will be even more popular for Friendsmas
  • Last minute hosts can use the delivery app Deliveroo to order Waitrose festive treats such as mini mince piesbaking camembert and lobster thermidor vol au vents

With festive social calendars across the nation rapidly filling up, Waitrose and Deliveroo have made socialising even more convenient by creating a Friendsmas bundle for hosts this Christmas season.  Friendsmas celebrations are set to be bigger than ever this year after last year’s lockdowns, and merrymakers are set to embrace every opportunity to gather their nearest and dearest.

Last minute hosts can use the Deliveroo App and select the Friendsmas bundle which features a variety of must-have Waitrose festive items.  The Friendsmas bundle features a number of delicious options from Mini All Butter Mince Pies to Lobster Thermidor Vol au Vents and Red Onion Baking Camembert to Mini Yule Logs.  Once they’ve made their selection and paid, the festive treats will be delivered directly to their home in as little as 20 minutes.

James Lee, Head of Online Planning at Waitrose comments: “We are predicting a bumper festive season for 2021 with many festive gatherings planned ahead of Christmas.  To maximise time spent with friends and loved ones, we’ve created a Friendsmas bundle on Deliveroo so you can order your festive favourites with the touch of a button and have them delivered straight to your door, hassle free!”

The Friendsmas Bundle includes:

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