Premier Foods has this morning announced that it has agreed to acquire The Spice Tailor, a premium, authentic Indian and South East Asian meal kits and accompaniments brand.
The Spice Tailor is a high growth brand, achieving a compound annual growth rate of over 20% over the last four years. It is closely aligned to current consumer trends, including convenient home cooking and the demand for strong, authentic tastes and flavours.
As Premier Foods CEO, Alex Whitehouse, says in the press release:
“We have greatly admired The Spice Tailor business for some time and we’re very much looking forward to it joining our existing stable of strong brands. The acquisition is well aligned to our growth strategy and we see a clear opportunity to build on the excellent track record of The Spice Tailor, by leveraging the elements of our proven branded growth model….
“We see this as another important milestone for us following the Group’s strong performance over recent years and The Spice Tailor is an important addition to accelerate our future growth plans.”
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