Dates for National Doughnut Week 2013 are announced today along with a new logo design created to bring a fresh look to the national baking industry event that has been running for 22 years.

The 2013 National Doughnut Week  will take place between 11th and 18th May and is open for craft bakers and high street coffee shops, food retailers and their customers, across the UK, to take part in a massive celebration of doughnuts and the pleasure that comes from eating these delicious bakery treats.

The brainchild of Christopher Freeman, President of NAMB and winner of a baking industry lifetime achievement award, the event raised over £20,000, for The Children’s Trust charity in 2012, taking the grand total raised to date to £755,000.

‘National Doughnut Week is one of the best loved, publicity raising events in the calendar for high street bakers and food retailers and their customers. There is something about doughnuts that just makes people happy. This year we hope to raise in excess of £25,000 to help children with complex health needs, brain injuries and multiple disabilities – all through eating and enjoying a scrumptious doughnut or two!’ says Christopher Freeman.

The event is sponsored by bakery ingredients supplier CSM United Kingdom Ltd and UK Country Manager, John Lindsay said, ‘We are extremely proud to be associated with this event. It is a huge testament to the generosity of the baking community that in excess of three quarters of a million pounds has been raised over the years for the benefit of countless children and their families and making a real positive difference to their lives.’

CSM (United Kingdom) Limited

Tel: 0800 783 4697

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