Froot Pops, the UK’s leading frozen fruit snacking brand, today confirms a new national listing with Co-op. The retailer will be rolling out two SKUs; Strawberries in White & Milk Chocolate and Raspberries in White & Dark Chocolate (RRP: £6/ 220g bag) across 1,600 stores from October. The new listing marks a new milestone in the brand’s journey, with sales up 400% year-on-year as it continues its expansion across UK grocery.
The Co-op listing follows the brand’s recent launch with Tesco Northern Ireland, where four SKUs launched in 35 regional stores last month as the brand continues to scale its retail presence and build distribution. In just two years, Froot Pops secured nationwide listings with
Morrisons, Ocado, GoPuff, Zapp and Selfridges, all while building its very own London manufacturing facility where every pop is now made. The brand is also available in more than 300 independents across the UK sold through wholesale distributors including OnTheRocks and CLF.
Founder Ana Martins says: “The Co-op listing is a huge milestone for Froot Pops and gives us the opportunity to bring the brand to even more shoppers across the UK. We’ve had an incredible year so far, and to have the support of Co-op is a really exciting next step for the
brand as we continue to build our distribution.”
Launched to market by Ana Martins in 2024, Froot Pops has quickly emerged as one of the UK’s most exciting food brands. It’s celebrated for bringing bold flavour, colour and a fresh perspective to the freezer aisle, through its range of British made whole fruits dipped in silky chocolate.
Find out more at: https://www.frootpops.com/
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