01-frontWelcome to the March issue of The Grocery Trader. The end of this month will see a horde of grocery people on the move, converging on the Birmingham NEC. They will be going to the Food & Drink Expo and the other grocery related exhibitions under the same roof.

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In this issue we’re pleased to bring you our Food & Drink Expo Preview. This also touches on the magnificent seven other shows at the NEC – Foodex, the manufacturing and processing event, the Baking Industry Exhibition, the Convenience Retailing Show, the International Forecourt & Fuel Equipment Show, Café+, the Off Licence Show and the Food & Drink Logistics Show, which makes its debut this year.

We’re very proud to be media partners to Food & Drink Expo. If you come to Birmingham, you’ll find The Grocery Trader team in the Food & Drink Expo, on Stand N090 in Hall 5. See you there!

Talking about life on the move, our website is now mobile browser-compatible, so you can read it wherever you are. Don’t miss our Editor’s blog!

As the recession ends, it’s good to see exhibitions doing well, especially food and drink ones. Shows are still THE place to showcase products and pitch to customers. They’re about bringing propositions to life, strengthening brands, building up relationships, launching new products, networking and gaining those vital leads.

After the show, retailers still need to read about the people who supply the different needs of today’s multiple grocery stores. This is where The Grocery Trader’s four-in-one offering comes in: our print magazine, the only one exclusively dedicated to the UK multiple grocers, our digital edition, our website www.grocerytrader.co.uk, and our email newsletter, all bringing you up to date news stories, feature articles and exclusive interviews.

This month we speak to Pascal Durdu, responsible for Innovation and New Solutions at Zetes. Whilst most food businesses comply with the requirements on traceability, Pascal maintains there is a need for greater industry awareness of the competitive advantage that wider traceability across the supply chain can bring, As Pascal says in our interview, “Traceability offers a lot more than food safety management. It allows the manufacturer to better fulfill a retailer’s information requirements, supports providing greater levels of information to consumers, and helps promote differentiating attributes such as organic or Fairtrade and improve supply chain performance.”

Have a good month, wherever you are, and see you at the NEC.

Charles Smith, The Grocery Trader

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