Impress Sandwiches has launched new stand-out shelf packaging for its range of sandwich wedges and other items across grab-and-go. Impress wanted a brighter showcase for their wholesome fresh sandwich fillings in hand cut sandwiches which have been an industry favourite for over 25 years.
New figures include the bowler hat wearing Mr Impress on front of pack set in bright spring and summer environments featuring bees, clouds, bunting and a sunflower against a kraft coloured inspired background that shows the fillings at their very best.
The packaging enhances the Impress values of quality, outstanding service and innovation. “There is a fun element to our packaging clearly, but eating is a serious pleasure and one of the highlights of the day. We wanted to make people smile and cheer them up, and enhance their enjoyment of our great and tasty range. We think we have achieved exactly that” says Managing Director Fiona Buss.
New packaging labels for the non sandwich range capture the same fresh characters and spirit, and these products, as well as the wedges, will really stand out in any chiller cabinet or fridge.
Impress Sandwiches, which includes the brand Wrapido, is a family run business of around 100 employees founded in 1989 and based in an A rated accredited production and administration facility in West Drayton, Middlesex.
The company prides itself on its high quality sandwiches and ingredients, and its ability to offer outstanding levels of service to its food clients in the retail, airline, travel, sports, tourist, contract catering and hospitality industries.
If you’re interested in finding out more about the world of Impress please contact Impress Sandwiches:
Tel: 01895 440123