Multi award winning Equiano Rum partners exclusively with British drinks distributor & IWSC Spirit Distributor 2019 Spirit Cartel
Highly acclaimed premium rum Equiano is thrilled to announce its first exclusive distribution partnership with Spirit Cartel.
Following a hugely successful year with a multitude of prestigious on-trade listings in the UK (Sketch, Annabel’s, Laki Kane, Trailer Happiness, Tayer + Elementary, Davies & Brook at Claridges, Kwant) and US, Equiano continues to gain momentum globally within the fast growing premium rum category. Spirit Cartel will support Equiano’s UK sales by driving their focus on premium retail, e-commerce and on-trade accounts; making Equiano easily accessible to consumers across the nation.
Oli Bartlam, Co-founder of Equiano, said: “We’re incredibly pleased to have appointed Spirit Cartel as our UK Distributor. The whole team really impressed us with their knowledge of the market and how passionate they were for the brands they represent. There is a huge opportunity for Equiano, we have world class liquid, a powerful story to tell and philanthropic aspirations at our heart. We are positive that we have the right partners in place who understand our vision and can help us bring that to life in the market.”
Bottle size: 50ml, 700ml, 750ml