Premium healthy juice company Sunraysia will become the first in the UK to use the innovative combifitMidi carton format, 750ml, from April 2011.
Sunraysia has previously packaged its long life juices in PET, glass and competitor carton formats. However, the new carton pack will not only differentiate the brand on supermarket shelves, but will also provide clear benefits including efficient and long life storage and easy pouring.
combifitMidi by SIG Combibloc not only looks unique and eye catching, but it also ensures that contents remain high quality and safe, without the need for cooling or preservatives. Sunraysia prides itself on using the best quality fruit and vegetables and the new combifitMidi guarantees that nutrients, such as antioxidants, vitamins and beta-carotene, are protected by using SIG Combibloc’s aseptic filling technology.
Sunraysia’s products will also benefit from the secure and easy to open combiSwift closure, which provides drip free pouring and is fully re-sealable for both vertical and horizontal storage.
Sunraysia’s Commercial Director, Gavin Cox commented: “Our aim has always been to provide premium quality and natural healthy juices to our discerning consumer. The new combifitMidi carton pack will ensure our juices are protected from light and air, and quality and nutrition is conserved at all times.”
Cindy Haast, Marketing Manager Europe North at SIG Combibloc commented: “Sunraysia’s products are a perfect fit for our new carton pack and exceptional quality is guaranteed to the end consumer. Our flexible filling technology, which complements our carton formats, also maximises volume capacity.”
Sunraysia’s Tomato, Prune, Beetroot, Carrot, Mango and Pear juices will be packaged in the 750ml combifitMidi carton from April 2011, and will be available from leading UK supermarkets including Tesco, Sainsburys, ASDA, Waitrose and Ocado.
SIG Combibloc
Tel: 0191 385 3131
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