America’s famous smooth, creamy and delicious SKIPPY® Peanut Butter is now available with choc chip pieces, as new SKIPPY® Peanut Butter Choc Chip Swirl launches in Morrisons’ stores across the UK at the end of January 2021.
American-style extra smooth SKIPPY® Peanut Butter is swirled with real chocolate chips, melted into the smooth and creamy peanut butter. A great addition to the spreads’ aisle, the new choc chip peanut butter will sit alongside jars of the already popular Extra Smooth and Extra Crunchy SKIPPY® Peanut Butter in Morrisons.
This perfect combo of delicious American-style peanut butter and chocolate can be enjoyed on toast for an energy-boosting breakfast, on fruit for a sweet treat at any time of day, or used in baking to make cupcakes or brownies.
Frances Sheehan, SKIPPY® Brand Manager UK, commented: “For decades SKIPPY® Peanut Butter has been a household staple in the US and continues to enjoy worldwide success. Our peanut butter is not only a good source of protein, it’s also delicious, smooth and has a creamy mouthfeel.”
Frances continued: “Our goal for the UK is to grow the category with this unique combination of our classic peanut butter and chocolate, which will appeal to families looking for a quick yet wholesome treat at any time of day.”
SKIPPY® Peanut Butter Choc Chip Swirl is priced at £2.65 for a 340g jar.