Scandinavian Tobacco Group UK is delighted to launch Signature Dual Filter Cigarillos, to further complement its number one selling cigar range. Launching in February, new Signature Dual cigarillos will come in a convenient and stylish pack of 10, with an RRP of £4.95.
The key product feature of Signature Dual is that it has an acetate filter containing a peppermint capsule under a lasered marker to give a smooth smoking experience. In addition to the capsule, it’s made with Virginia leaf tobacco and has a natural leaf wrapper.
STG UK will support the launch through a major program of activity throughout the year, including trade media, wholesaler activity, presence at trade exhibitions like the National Convenience Show, and NFRN Summit, and also via a trade activation agency who will be tasked with raising awareness, interest and driving trial amongst existing adult smoking consumers.
STG’s UK Country Director, Alastair Williams, says: “We are really excited to introduce Signature Dual and extend our offering to the UK Tobacco market. It feels like a natural extension to the range and we’re confident it will prove a very welcome addition to the UK’s biggest cigar brand portfolio.”