i heart Wines appoints Rylan Clark-Neal as 2021 brand ambassador
The fun-loving wine brand, i heart Wines, is delighted to announce it will be working with Rylan Clark-Neal as the brand’s ambassador throughout 2021.
The nation’s favourite TV personality, Rylan Clark-Neal will become the face of the fun, bold and vibrant brand, i heart Wines, supporting the brand’s rapidly growing success.
As an ambassador for i heart Wines, the TV personality, who’s recently presented Strictly Come Dancing and Supermarket Sweep, will work alongside the brand to support the wine category, whilst growing the brand through dedicated advertising and press campaigns.
The 2021 campaign is designed to put i heart Wines at the centre of shared fun times with those who matter most, in a simple, compelling and memorable way. The i heart Wines range includes a wide variety of fizz as well as popular grape varieties such as pinot and merlot, and the brand-new prosecco rosé.
Dani McDonald, Senior Brand Manager said: “I am delighted to welcome Rylan to the i heart team. His effervescent personality echoes the brand persona as well as the fun, informal and playful tone of voice. After a challenging year we all need some light relief and Rylan will certainly spark energy and humour into our communications. The partnership also coincides with i heart turning 10 years old this year, so Rylan will certainly help us celebrate in style, watch this space!”
Rylan Clark-Neal, said: “You can’t beat a glass of i heart, especially when it comes to Saturday night wine time. I’m really excited to be working with such a fun, out-going brand that really makes wine simple and easy. I can’t wait for what’s on the horizon”
Rylan Clark-Neal will be supporting i heart Wines throughout the whole of 2021 on a range of projects including media, social and a very special 10th birthday celebration.