Pukka, the nation’s favourite hot pie brand, is unveiling brand-new recyclable packaging as the family-owned bakery gears up to get pies back into people’s weekly repertoire of meals. Rolling out now across its chilled single and sharing portfolio, Pukka’s new fully recyclable packs are made from Forest Stewardship Council-certified cardboard and the “modern, plastic-free design will create an orange beacon on shelf that people are familiar with,” explains Pukka’s Head of Marketing, Rachel Cranston.

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