Following the success of Pink Pritt and Rainbow Pritt, the UK’s number one glue stick brand, has launched a new promotional pack inviting consumers to take the Design-A-Pritt Stick Challenge, and find the next Pritt Stick design for 2010.
Each 4 x 10g Design-A-Pritt Stick pack contains three limited edition Pritt Sticks, each with a funky unique design, and a fourth stick which has been left blank. To enter the competition, consumers simply need to use their imagination to come up with their own design and draw this onto a sheet of paper or thin card. Alternatively they can download a label template from www.designaprittstick.co.uk. Designs can be sent in the post or consumers can take a picture of their Pritt Stick design and upload it via the website.
Design-A-Pritt Stick is designed to encourage consumers to get creative and add their own personal flair to the stick.
Closing date for entries is 15th January and the winning design will be chosen by an independent panel to be made into the new Pritt Stick for 2010. The winner will also receive a prize package containing an iPod Nano, a Nintendo DS Lite and a selection of Pritt products.
Design-A-Stick RRP is £3.99 for a pack of four. Visit www.designaprittstick.co.uk for further information, templates and ideas.
Henkel
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