Mrs Hinch’s Enchanted Wildflowers Collection is available in retailers now.
Procter and Gamble’s (P&G) Joy of Clean ambassador and cleaning sensation, Mrs Hinch, has launched her spring collection -Enchanted Wildflowers – to celebrate finding beauty in the chaos of everyday life.
This latest collection invites Brits to step into the magic of the new Spring season with fresh and floral scents across Bold, Lenor, Fairy, Flash, and Febreze -a vibrant collection to help you embrace the beautiful chaos of life and find enchantment within it, transforming everyday disorder into something truly magical.
Bid farewell to winter’s hidden dust bunnies and welcome a breath of fresh air into your home. From tidying up forgotten corners to swapping out cosy bedding for breezy layers, let the charm of wildflowers inspire a home as light and refreshing as spring itself.
Indulge your senses with the laundry dream team from Bold and Lenor:
- Bold Platinum PODs
- Bold Gel
- Lenor Fabric Conditioner
- Lenor Scent Boosters
Looking to refresh your home after a lively spring day outdoors? With Flash cleaning products, you can embrace the beauty of the season – without the mess.
- Flash Dust Magnet
- Flash Dust Magnet Refills
- Flash Wet Cloths
- Flash All Purpose Floor Cleaner
- Flash Spray Wipe Done
- Flash Speed Mop
- Flash Power Mop Refill
- Flash Power Mop Liquid Refill
Looking for fresh, floral scents to relax and unwind this spring? Febreze has you covered, bringing the essence of blooming gardens and crisp spring air into your home.
- Febreze Bathroom
- Febreze Air Mist
- Febreze Fabric Refresher
- Febreze 3Volution Plug-in Device & refills
If you love to savour a delicious home-cooked meal during the blooming days of spring, Fairy products make cleaning up effortless. Let the fresh season shine through – while your dishes, plates, and cookware sparkle!
- Fairy Platinum Plus Dishwasher Tablets
- Fairy Max Power Washing up Liquid
In celebration of the collection, Mrs Hinch said: “I’m so excited to finally share this collection! It’s all about finding beauty in the everyday chaos of home, especially through the magic of beautiful scents. Imagine being greeted by the crisp notes of a wildflower meadow whilst doing your laundry – that’s what we’ve captured with Bold and Lenor. And for your home, Fairy, Flash, and Febreze will transform your space into a little slice of that spring meadow, filling it with gorgeous floral and fresh scents.”
“This collection is designed to make cleaning and organising feel less overwhelming. It’s not about striving for a perfect, picture-postcard home. It’s about those small, simple touches that bring joy and tranquillity to your day, making a real difference with delightful fragrances.”
According to new research commissioned by P&G to mark the launch of the collection, the British home is tidy for nearly two hours on average after a cleaning spree, before it’s messy again, but 37 per cent admitted they embrace the chaos of their home.
More than half of those surveyed (55 per cent) carry out an annual spring clean with March and April being their ideal months. Tasks include washing curtains (36 per cent) and dusting skirting boards (33 per cent).
A spokesperson for P&G said: “It’s important to embrace the chaos of a home but being able to relax too. The little but often routine helps keep on top of general mess, before dedicating time to a bigger spree such as the spring clean.”
“It’s relatable to read how quickly places get messy again after being cleaned. Despite yearning for a tidy home, it’s the little things which show a place is lived in and enjoyed, be it dishes from a homecooked meal or toys from pets or children playing.
The research also found two thirds (65 per cent) of those polled will clean and tidy as and when they can, while an organised 15 per cent commit a specific day each week to do so.
Morning was found to be peak cleaning time (47 per cent), but 42 per cent swear by the ‘putting the house to bed’ routine – sprucing up their home at the end of the day, ready for the next.
And 77 per cent said although they know mess will be made soon after, they feel the need to keep on top of it.
P&G’s Mrs Hinch Enchanted Wildflowers collection is available nationwide now and includes products across Bold, Lenor, Fairy, Flash and Febreze.
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