Innovative packaging manufacturer, Sharpak, has unveiled a new premium-look hybrid pack for sushi, designed with multiple benefits for food-to-go brands, retailers, consumers and importantly, the environment.

The Luxifood™ pack comprises an rPET lid and new novel cartonboard base – designed by the experts at Sharpak – that ensures all moisture is retained and doesn’t leak or seep from the pack in store or transit.

Ideal for both grocery and food-to-go retail destinations, Luxifood has been manufactured completely in-house by the company and incorporates numerous unique features that make this a best-in-class solution for brands and retailers seeking next generation packaging for their sushi ranges.

Chris Ford, Sales Director at Sharpak, said: “With the Luxifood hybrid range, we have created a pack that helps our customers tap into multiple consumer trends all at the same time. Demand for healthy snacks, unusual flavours, premiumisation and sustainability are all high on the consumer agenda and it’s critical that they are able to deliver on all fronts.

“Luxifood makes it possible! The pack, both lid and tray, meet the OPRL guidelines for recyclability to support consumers’ at-home recycling efforts and the black tray ensures sushi is presented at its best, with a premium appearance that until now has only been achievable using plastic.”

The cartonboard base is manufactured using a unique forming process that ensures it is leak-proof to optimise food hygiene, freshness and shelf-life. It utilises a lightweight, fully recyclable bio-polymer liner that is food-contact approved and can be recycled without removing the liner post-use. Additionally, the board is FSC-certified creating a tray that ticks all the boxes for innovation, product protection and preservation, and sustainability.

Luxifood includes a recyclable crystal clear rPET lid for outstanding on-shelf presentation and product visibility. The lid is manufactured from fully traceable Prevented Ocean Plastic and incorporates a minimum 30% post-consumer recyclate, meeting the recycled content threshold of the incoming UK Plastic Packaging Tax and further boosting the pack’s overall environmental credentials. For more information on the source of the sustainable plastic substrate, please visit www.preventedoceanplastic.com.

The pack also uniquely incorporates a patented and secure eight-point ‘click-clack’ closure that is easy-to-use and ensures a secure fastening between lid and tray. For the packer, it comes with pre-folded side panels for easy and speedy operations and is available in five sizes, meaning the Luxifood range can accommodate both individual and sharing sized portions. Furthermore, packs can be opened and closed multiple times making it ideal for storing in the fridge and saving for later, minimising food waste in the home and avoiding use of plastics in the form of additional cling films.

Topping off the host of benefits, the Luxifood tray can be printed inside and out, using four-colour print capabilities, to support brand requirements and provide a strong, attractive on-shelf presence.

Chris added: “The team at Sharpak has pushed innovation to a new level bringing this product to market; from the cartonboard base design to the exclusive click clack closure that makes it reclosable and secure, Luxifood will be the sushi pack of choice for brands, retailers and those serving the food-to-go-market.”

To find out more about the latest innovations from Sharpak, please visit: https://www.groupeguillin.fr/en/

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