The world’s second-largest confectionery manufacturer, Perfetti Van Melle,[1] is introducing a new sharing pack from Britain’s number 1 lollipop brand, Chupa Chups[2]: the Mini Lollipop Bag. Offering a selection of 30 mini lollipops in four fan-favourite flavours, it lands just in time to add some sweetness to upcoming spring and summer parties and holidays and will be available at all major discounters nationwide.
Available in an easy-to-share format, Chupa Chups’ mini lollipop bags include an assorted mix of ever-popular flavours including Cola, Strawberry, Orange, and Apple – leaving sweets fans spoilt for choice.
Each mini lollipop is infused with Vitamin C and natural colouring whilst being individually wrapped, encouraging both hygiene and portion control. The tasty treat is also suitable for vegans and features recyclable paper sticks, making Chupa Chups mini lollipops a delicious, inclusive, and sustainable addition to any Big Night In offering.
Kim McMahon, Brand Manager at Chupa Chups, said: “Chupa Chups Mini Lollipops are back in an even bigger and better format, ready to inspire some ‘forever fun’ amongst fans. For over 120 years, Perfetti Van Melle has been synonymous with the highest quality treats – and since inventing the lollipop in 1958, Chupa Chups is always looking for new ways to surprise, delight and excite our teen audience. From summer barbeques to cosy nights in, Chupa Chups Mini Lollipop sharing bag is guaranteed to create a sweet moment at any event.”
[1] Snacks: Euromonitor from trade sources/national statistics, 2023
[2] Circana All Outlets & KWP Discounters | 52 w/e 17 Mar, 2024 | Sweets Lollipops | Unit Sales and Value Sales
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