Freshers Foods are launching a delicious new snack product to capitalise on the nation’s love of bacon.

Pub Original Bacon Jerky hits the shelves this month offering consumers a totally unique way to enjoy their favourite food. It has already achieved a listing in Tesco, and is now on sale in around 700 stores nationally.

Packed in attractive 35g foil bags, this ambient ready to eat snack is made from quality 100% sweet cured bacon and can be enjoyed at anytime at home or on the move.

Freshers Foods are a specialist manufacturer of meat snacks, with an extensive range of best selling Pork Scratchings. Pork Crackling and Pork Crunch marketed under the Pub Original brand.

“We have an established range of fast selling impulse snacks and using our expertise and know how, believe we are bringing something completely new to the market” said Freshers Sales & Marketing Director Alan Barnes. “We have spent many months developing this product and getting it just right. There is nothing like it on the market and we think the public will love this convenient and delicious way to enjoy one of their favourite foods.

In a recent survey that T Mobile commissioned for a TV ad, 60,000 people were asked what they loved most about Britain. The bacon butty came out on top trumping other British icons such as the Queen, Fish & Chips and the Aston Martin.

The booming bacon market bears testament to this fact with 90% of British households buying bacon and retail sales reaching £1.348m +6% over the last year (52 w/e 18 March 12 – source Bpex).

Freshers Foods

Tel: 01942 825840


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