Following the successful launch into the confectionary market in August, Lotus Bakeries has secured its second national retail listing at Morrisons with two new Lotus Biscoff chocolate varieties; Milk Chocolate with Biscoff Crumbs and White Chocolate with Biscoff Cream (RRP £3.00).
Available in 282 Morrisons stores, the Milk Chocolate Biscoff Crumb bar (180g) features crunchy Lotus Biscoff biscuit crumbs encased within a smooth Belgian milk chocolate shell, providing the unique caramelised taste and crunchiness of the iconic Lotus Biscoff biscuit.
Launching in mid-November, the White Chocolate Biscoff Cream bar (180g) features the company’s iconic smooth Lotus Biscoff spread, encased within a creamy Belgian white chocolate shell that is speckled with crunchy Lotus Biscoff biscuit pieces.
Frances Booth, UK Category & Development Marketing Manager, is thrilled to be expanding their confectionary range with two new flavours:
“We were blown away by the response to our confectionary launch earlier in the year, so we are delighted to be expanding our range with two delicious new flavours, further providing our customers with irresistible Belgian chocolate with a crunchy Lotus Biscoff taste sensation.
Launching in Morrisons is the next step in expanding our confectionary stockists to ensure our customers can get their Lotus Biscoff chocolate fix easier than ever!”
Morrisons will also stock Lotus Biscoff’s Milk Chocolate Biscoff Cream bar (180g) which launched in Co-op stores in August.
For further information please visit www.lotusbakeries.com or call 0800 834 050.
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