- Kopparberg Mango is the latest, refreshing flavour from the UK’s leading Fruit Cider Brand.
- Launching in March 2025, just in time to kickstart longer evenings and deliver the ultimate taste of summer.
- With its deliciously sweet mango taste, Kopparberg Mango is the perfect refreshment for your summer BBQs, festivals, and get-togethers with friends.
Kopparberg, the UK’s No.1 fruit cider brand*, is turning up the tropical vibes with its latest flavour launch – Mango. Landing in stores from 10th March 2025, this 3.4% ABV cider is set to shake up the category, delivering a bold new taste that fruit cider lovers won’t want to miss.
Blending the tropical sweetness of mango with the crisp refreshment of Kopparberg’s signature apple cider, this new release brings a fresh twist to the fruit cider aisle. Designed to meet the evolving tastes of drinkers, Mango offers a vibrant, refreshing tropical taste
Kopparberg has been winning over cider lovers year after year, growing its share in the off trade. Kopparberg also has the highest penetration of any beer or cider brand**. Now, Mango is here to shake things up, giving drinkers a fresh, exciting way to enjoy the bold, fruity refreshment they expect from the UK’s No.1 fruit cider brand*. Available in both a 330ml can and a 500ml bottle, it’s all about choice, delivering the perfect serve every time.
Axel Tulip, Senior Customer Marketing Manager at Kopparberg, said: “At Kopparberg, taste is everything—we know what drinkers love, and no one understands young adult consumers and taste trends better than us. With demand for new, exciting flavours on the rise, we’re hyped to bring Kopparberg Mango to market in 2025. It’s all about giving cider lovers more of what they crave—bold, refreshing flavours from a brand they know and love.”
Source: * Savanta, BrandVue’s Most Loved Drinks Brands 2023 Report, Jul ’22 – June ’23, n=96,000
Source: ** IRI is Data 25th Jan ‘25
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