JTI (Japan Tobacco International), the UK’s leading tobacco manufacturer[ii], is this year celebrating 150 years of one of its most trusted and well-known tobacco brands, Benson and Hedges.
Mark McGuinness, Marketing Director, JTI UK comments: “We couldn’t be prouder to have reached this extraordinary anniversary and still have such a successful brand that retailers can rely on to provide their customers with great quality cigarettes and rolling tobacco. It’s important for us to celebrate the brand’s heritage, but we know our success is also down to the support of our retailers throughout the years. So, in this very special year, we want to shine a light on our trade partners and this prize draw is just one way of giving back and thanking retailers, with other activities to follow later in the year too. We want to continue looking forward for this heritage brand and can’t wait to see what the next 150 years of Benson and Hedges brings.”
Running from 5th June until 11th August, retailers can visit JTI Advance for a chance of winning £150.
*Max one entry and prize per retailer. Prize draw takes place every two weeks from 30th June to 11th August. All winners will be selected and contacted by the 8th September. The prize: 50 x £150. Click here for full T&Cs.
[ii] IRi Market Place, Volume Share, Total Tobacco Category, Total UK, Sep 2022
IRi Market Place, Volume Share, Total RMC, Total UK, Dec 2022
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