Welcome to the January-February issue of Grocery Trader. Take-home grocery sales reached £31.7 billion over the 12 weeks to 26 December 2021 as shoppers made the most of Christmas festivities, according to the latest figures from Kantar. Although down by 3.0% compared with 2020, spending remains higher than it was pre-pandemic and sales were 8.0% stronger than in 2019.


Guinness has announced plans to introduce the first zero emission vehicles into its iconic Quality fleet from this summer, driven by a team of dedicated and passionate experts who work to make sure consumers can enjoy beautiful, great tasting pints of Guinness. The ambition is for 70% of the Quality fleet to be zero emission by the end of 2025, and 100% by the end of the decade.

Generous Tesco shoppers have been thanked after donating more than 1.5million meals-worth of food to help charities feed people during the winter months. During the twice-yearly Tesco Food Collection, which ran in all Tesco stores in the UK from November 18 to 20, customers were asked to donate long-life food to support FareShare and the Trussell Trust. Stores across the UK reported that customers had given the highest volume of food donations to support local charities since the start of the pandemic, providing 1.57m meals during the campaign.

Mexican food makes for a great occasion in which families sit down and eat a meal together. This is one reason why Mexican is growing ahead of the total world foods category. Aditi Hilgers, Marketing Manager, Old El Paso, tells our Supplier Spotlight page about the launch of Tortilla Pockets and how the brand is meeting popular lifestyle trends and diets such as vegan and gluten-free.

The rollout of 5G networks will transform the grocery sector by ushering in a new era of connectivity and experience. The advancements it enables will help mitigate many of the industry’s current pressures, such as supply chain inefficiencies and staffing shortages. The rollout of 5G networks will play a vital role in supporting the entire retail sector’s quest to deliver a frictionless omnichannel experience, writes Gareth Smith, General Manager, Software Test Automation at Keysight Technologies in a Special Report.

Since May 2021 more than 700 Coca-Cola Europacific Partners (CCEP) volunteers have taken part in almost 6,000 total volunteering hours across 90 events up and down the country. From litter picks and conservation work, to working with young people and building bird hides in partnership with our customers and suppliers, it’s our responsibility to work to support all the communities we’re part of, says Holly Firmin, Senior Community Partnerships Manager GB at CCEP. In a Special Report, Firmin shares four tips for keeping community at the heart of your business.

Enjoy reading the issue.

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