The UK’s number 1 cocktail brand[1], FUNKIN COCKTAILS, is proving cocktails aren’t just for sipping in the sunshine with the introduction of a delectable new flavour to its cocktail line-up: the Salted Caramel Espresso Martini.
The perfect luxurious treat, FUNKIN COCKTAILS Salted Caramel Espresso Martini is a bartender quality mix of rich aromatic coffee and heavenly salted caramel, blended with vodka at 10% ABV.
Available in an eye-catching gold bottle, the delicious cocktail contains five servings and simply requires chilling, shaking, and serving – making it the ideal festive dinner party beverage, perfect for sharing with friends and family, as well as a fantastic Secret Santa gift for the person in your life who loves to treat themselves.
The launch marks a continuation of the brand’s mission to make a cocktail available for everyone, and every occasion – even the colder months.
Ben Anderson, FUNKIN COCKTAILS’ Marketing Director, said “Caramel, coffee and a pinch of salt are a delicious combination. Whether it’s a night in on the sofa or you fancy impressing guests, our Salted Caramel Espresso Martini is consistently indulgent, every time.”
FUNKIN COCKTAILS is currently the UK’s number one bottled cocktail brand with 5.5M value sales MAT and £1 in every £5 spent on ready-to-drink cocktails being spent on the brand. The success has led to a huge £4.5m ATL investment this year, and the launch of a summer campaign that was seen by 93% of 18–44-year-olds at least 10 times[2].
The campaign ‘Whenever you’re feeling fine… IT’S FUNKIN TIME’, is a bright, bold, and fun take on the feeling of cracking open a can of FUNKIN. The brand, as ever, is passionate about making bar quality cocktails available for all and the new campaign encourages permissibility of cocktails, outside of stereotypical cocktailing occasions.
Launching into Sainsbury’s on the 2nd of October and Morrisons on the 2nd of November, the wintery treat will be available to indulge in for £9 while stocks last.
[1] NielsenIQ PRE MIXED ALCOHOLIC DRINKS Total Coverage Data MAT up to 30.07.2022
[2] NelsenIQ PRE MIXED ALCOHOLIC DRINKS Total Coverage Data MAT up to 30.07.2022
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