Premium dog treats brand, Denzel’s, has been announced as the Official Treats Licensee for Battersea. The collaboration will be marked by the launch of a brand new, co-branded product called Battersea Hearts, sales of which will support the charity’s work to provide expert care by rescuing, rehabilitating and rehoming dogs and cats in need.
Set to hit shelves in July 2024, Denzel’s Battersea Hearts are made with all natural ingredients showcasing a brand-new flavour combination of beef and berries. Each purchase of Battersea Hearts will support leading animal welfare charity, Battersea1, a charity dedicated to being there for every dog and cat, both in the UK and around the world.
James Lacy, CEO & Denzel’s Dad commented: “’Working with Battersea on this very special launch has been one of my favourite projects since we launched Denzel’s in 2018. We feel very lucky and proud to support a brilliant charity with the launch of Denzel’s Battersea Hearts.’
James Devenny, Senior Corporate & Commercial Manager at Battersea, commented: “We’re absolutely thrilled to have Denzel’s join Battersea’s licensing programme. It’s a very fun and exciting collaboration and we can’t wait for dog owners everywhere to be able to support our vital work through buying some treats for their dogs to enjoy”.
Like Battersea, Denzel’s is on a mission to put more healthy paws on a healthier planet. All Denzel’s dog treat products are made with all-natural ingredients and zero added sugar, grains or any other nasties. Everything is made in the UK & Ireland, whilst its packaging is 100% plastic-free.
Denzel’s Battersea Hearts dog treats (RRP £3) will be available nationwide from June 2024 across leading retailers including Tesco, Ocado, Amazon, Whole Foods Market and denzels.co.uk
For further information, please visit Denzels.co.uk
1For all licensed products sold by Denzel’s Limited across their Battersea range, Denzel’s Limited will donate a minimum of £40,000 plus VAT in royalties to Battersea Dogs Home Limited, which gives its profits to Battersea Dogs and Cats Home.
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