Premier Foods is adding microwave ready gravy pots to its market-leading Bisto range. Ready to pour in one minute, they provide an ideal mid-week solution for solo meals, fragmented family mealtimes and people with busy lifestyles. At the heart of family mealtimes for over 100 years, Bisto has 79% of the ambient gravy market.The new format is available in traditional and 25% less salt variants, each pack containing 4 x 100g individually portioned pots and carrying an MSSP of £2.49. The cardboard sleeve and plastic pot are fully recyclable.
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