DS Smith Packaging is delighted to receive the Starpack Award for Excellence for a presentation pack designed and produced for Laithwaite’s Wine to package their Hugh Johnson wine selection. The 100% recyclable pack came as a result of Laithwaite’s request for a postal pack for fulfilment and supply of wine for internet sales.

The pack, specifically developed to replace wood, provides space efficiency and excellent presentation of 6 wine bottles. The bottle is protected by the corrugated fitments which incorporate an anti-slip coating to prevent product slippage. This means the bottle stays firmly in place for the product label to be ‘on view’ to the consumer.


Branding is visible on the sides and top of the pack for identification and the pack features an easy opening device for the recipient of the delivery

Terry Morgan, Market Development Director, DS Smith Packaging commented that, “this is a great example of supply chain efficiency coupled with improved presentation, it’s innovation tailored to the customers’ marketplace and is fundamental to what we do at DS Smith. We are delighted to receive a total of five Starpack awards on behalf of our customers. The awards are a recognition of the hard work and talent of our design and technical teams”.

DS Smith Packaging

Tel: 0845 260 7080

email: ideas@dssp.com   


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