UK manufactured eco-friendly cleaning brand, Astonish, is expanding its product lines, with seven new household cleaning innovations set to launch this spring.
The latest products include powerful multi-surface cleaners, fresh-scented fabric refreshers, and versatile disinfectants, each crafted with vegan friendly ingredients that are designed to meet the evolving needs of consumers.
Available from spring 2025, the products will be stocked in leading retailers, including Asda, Morrisons, Home Bargains and The Range.
Multi-Surface Orange Cleaner – RRP £1 – 750ml
Harnessing the natural power of orange oil, this Multi-Surface Cleaner effortlessly cuts through grease and grime, leaving behind the uplifting scent of Orange Grove. It can be used on all surfaces around the home where grease gathers, including kitchen surfaces, hobs and oven doors. Now available at The Range, Iceland Food Warehouse, and Poundland.
Specialist Air Fryer Cleaner – RRP £2.49 – 750ml
Designed for modern, busy kitchens, this fast-acting specialist cleaner ensures air fryers stay fresh and grease-free, whilst being gentle on surface coatings. With the added power of baking soda formula, it can tackle grease with ease. Available now at Morrisons and The Range.
Pet Fresh Stain Remover – RRP £2 – 750ml
A household essential for those with pets, the Pet Stain Remover eliminates pet stains from carpets, upholstery, and other surfaces with ease. With it’s fresh pet approved fragrance, it also removes unwanted odours. Available now in The Range and Home Bargains.
Fabric Refreshers – RRP £1.75 – 550ml
Available in two scents, fresh linen and lavender escape, these new Fabric Refreshers contain a formula that features 2x odour-neutralising technology, ensuring long-lasting freshness. Both are also safe for homes with pets. Now available at Asda and coming soon to Morrisons.
10X Toilet Gel – RRP £1.25 – 750ml
A high-performance toilet cleaner that can tackle 10 different cleaning actions, including removing 100% of limescale, killing 99.9% of bacteria and removing tough stains and rust. It’s fast acting formula also works to prevent dirt build-up and leaves a fresh citrus scent. From April, it will be available in Home Bargains.
Disinfectant Cleaners – RRP £1 – Concentrate 300ml and Ready To Use 550ml
Launching in April, in both ready-to-use and concentrate formulations, these multi use Disinfectant Cleaners are made with essentials oils and provide a 24-hour long-lasting fragrance. Available in three scents; Ocean Lagoon – with notes of anise, green citrus, and marine freshness, Twilight Meadows – infused with lily and nutmeg, and Bouquet Blooms – a floral fragrance with bergamot and grapefruit notes.
The Bouquet Blooms and Twilight Meadows ready-to-use will be available at both Asda and Home Bargains. Both the Bouquet Blooms and Twilight Meadows Concentrates will be available at Home Bargains. The Twilight Meadows and Bouquet Blooms Concentrates and ready-to-use will be available at Morrisons in April.
Tropical Shake and Fresh – RRP £1 – 350g
With malodour technology, this summer scent carpet freshener neutralises unwanted smells throughout the home, whilst leaving behind a tropical breeze fragrance of pineapple, coconut, and mango. It will be available at Home Bargains from April.
Howard Moss, CEO of Astonish, commented: “We’re thrilled to be introducing a series of new innovations to our product lines. Whether tackling everyday messes, freshening up fabrics, or ensuring a deep clean, each has been crafted to deliver exceptional cleaning and freshness with each use, while aligning with our commitment to sustainability and cruelty free.
“At Astonish, we’re committed to providing effective and affordable solutions for every home and we’re pleased to be stocked in major multiples across the UK ensuring that our products are readily available to consumers. We’re pleased that our new products will be on shelves in key stockists, including Asda, Morrisons and Home Bargains and hope that our commitment to product innovation will drive further awareness amongst other retailers.”
To find out more about stocking Astonish in your store, get in touch today: info@astonish.co.uk
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