Creative Nature has launched into Aldi with two of its best-selling, allergy-friendly baking mixes.

The popular Cacao Rich Chocolate Cake and Chia and Cacao Choc Chip Brownie mixes, both of which are vegan and gluten, dairy and nut-safe, launched this week as part of the supermarket’s Special Buys, at the bargain price of £1.99, instead of the usual RRP £2.99.

The launch is Aldi’s first from a top 14 allergen-free brand, and will be available in stores whilst stocks last. Creative Nature reported 200% increases in sales week on week of its baking mixes at other supermarkets during the initial lockdown period, with shoppers opting for a hassle-free way to get creative in the kitchen, and celebrities including Little Mix posting about their own creations on social media, so stock is expected to sell fast.

The launch comes as Aldi encourages its customers to get baking, alongside its sponsorship of the latest series of The Great British Bake Off on Channel 4.

Creative Nature’s Cacao Rich Chocolate Cake and Chia and Cacao Choc Chip Brownie mixes are available at all Aldi stores across the UK and ROI.

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