Plymouth Gin, the handcrafted Gin made in England’s oldest working distillery, has launched a new marketing campaign that brings to life the South West’s approach to doing things ‘Proper’. The new creative captures the spirit of England’s South West coast, where sea meets land, and will be rolled out nationwide via out of home displays in key cities such as London, Edinburgh and Manchester, as well as appearing in national print titles, on social media and digitally.

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