Mark Anthony Brands UK, the beverage innovator that brought White Claw to the UK, has launched Lemada; a brand new Vodka Lemonade RTD, which is ready to shake up the RTD category made with natural ingredients and its unique zest for life.
Made with the love of lemons and with two newly-available refreshing flavours, Tangy Lemon and Juicy Raspberry, Lemada is crafted with real lemon juice, 100% natural flavours and no artificial sweeteners. Pre-mixed in a 250ml can at 4% ABV, Lemada blends triple distilled Vodka and fizzy lemon with for-real zesty refreshment.
The brand new canned creation, targeting Gen-Z and millennial funlovers, has burst on the scene to add a burst of real lemons to the RTD category and refresh alcoholic lemonades by elevating the age-old vodka lemonade mixture and giving consumers a premium option.
Tangy Lemon and Juicy Raspberry are both available as a single can in Sainsbury’s for £2.25 or at Amazon as a 12-pack for RRP £27, making it the perfect choice to infuse a flavourful twist into any social occasion, BBQ, house party or festival drinks.
Richard Ingram, Europe MD at Mark Anthony Brands UK said: “We’ve been lemon obsessed for the past year dreaming up a Lemada world. So we are thrilled to introduce Lemada to the UK and kick-start customers’ summer with a truly unique, premium and refreshing vodka lemonade option.
We are super happy to see Lemada on shelf at Sainsburys and online at Amazon providing consumers with a zestier option when looking for a refreshing summer drink. Lips, meet Lemada!”
Lemada Tangy Lemon and Juicy Raspberry are available in the UK now at Amazon and Sainsbury’s stores nationwide.
For more information, please visit lemadavodka.com and follow on social media at @LemadaVodka. Enjoy Responsibly.
Comments are closed.