Social enterprise and charity, Kickstart Coffee is set to launch in Aldi stores nationwide for the first time, marking its debut supermarket listing and a major milestone for the two-person Cambridgeshire-based business as it scales into national grocery retail.
The Cambridgeshire-based brand will feature in Aldi’s Specialbuy aisle from Thursday 29th January with its new product Every Bean Counts – a medium roast coffee made from speciality-grade Arabica beans grown by smallholder farmers in Uganda.
Kickstart Coffee reinvests 100% of its profits into education and essential community infrastructure across deprived communities in Uganda, helping children access schooling. Since 2020, the social enterprise has supported 700 children into education, funded 20,000 school meals each month, and helped establish new school partnerships such as Bunamutoro Primary School, which is attended daily by 220 pupils.
The Aldi listing represents Kickstart Coffee’s first large-scale retail trial and a significant step in scaling both its operations and impact, enabling the organisation to strengthen its supply chain while funding education and essential infrastructure projects in Uganda through increased sales.
Hannah Nunn, Founder of Kickstart Coffee, said: “Being featured as a Specialbuy in Aldi stores is a huge moment for us. Every bag sold helps fund education and essential infrastructure in Uganda’s coffee-growing communities, creating brighter futures for children.
“It also means our small Cambridgeshire-based team can support even more families at origin. Seeing our coffee on shelf, delivering both quality and real impact, is a proud milestone – and one we hope inspires more people to choose coffee with purpose.”
Julie Ashfield, Chief Commercial Officer at Aldi UK, said: “We are proud to give Kickstart Coffee a platform within our Specialbuy range to share their story and mission. Our customers love great coffee – and this one delivers on both quality and purpose.
“It’s fantastic to see a small brand making such a big impact and I have no doubt the new blend will prove popular with our shoppers.”
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