DOZZ brings convenient, ready-to-drink soup to busy, health-conscious consumers
Breaking new ground in food-to-go, DOZZ is the first chilled, ready-to-eat soup available in a 100% recyclable aluminium can, designed to be consumed straight from the pack cold with no bowl, microwave or cutlery required. The range of ten nourishing soups in an innovative format (RRP £2.50) offer a fresh, convenient solution for busy, health-conscious consumers looking for a light lunch or snack on the go.
DOZZ fills a clear gap in the market for chilled, healthy soup that’s ready to eat. The range includes tent globally inspired recipes, such as Gazpacho, Mixed Vegetable, Yogurt and Mint, Tomato, Broccoli, Chicken, Chili Bean, Lentil, Mushroom and Spinach, catering to both plant-based and meat-eating consumers. Each 310ml can is low in calories, ranging from just 33 to 57 kcal, made with high-quality ingredients and free from preservatives and artificial colours.
DOZZ will officially launch in the UK this September, debuting at the Lunch! Show, 24–25 September 2025, ExCeL London, where it will be featured in the Innovation Gallery and exhibited at stand L222.
Ender Bolat, the GM at DOZZ said: “Today’s consumers are time-constrained but more health-conscious than ever. We created DOZZ to be an on-the-go solution, something fast, nutritious and enjoyable. Whether you’re commuting, in back-to-back meetings or simply don’t have time to cook, DOZZ offers real food that’s ready when you are, with no heating and no hassle.”
The product offers a chilled shelf life of 4-8 months depending on the recipe, providing flexibility for retailers and out of home outlets.
Having already proven popular in Europe and listed with several major European retailers, DOZZ is entering the UK market amid rising demand for ready-to-eat, clean-label and premium food options. Consumers are increasingly seeking lighter, nutritious meals without compromising on flavour, alongside sustainable packaging and convenient, waste-free solutions. This aligns with broader trends, with nearly half of UK shoppers reporting that they eat more healthy food than a year ago, reflecting strong demand for convenient, nutritious options like DOZZ. The brand delivers on all fronts with its 100% recyclable aluminium can, bold international flavours and unique, simple format.
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