The Halloween period contributed a whopping £462 million for retailers in 2021 (Kantar). This meant…

Christmas, when done well, can be the most lucrative period of the year for retailers.…

The cereal category is worth more than £70m (Nielsen) in the total impulse category. Big…

The importance of togetherness has increased during the pandemic and its subsequent lockdowns, so cuisines…

The natural pet food category has been a growing trend in recent years and customers…

The tobacco market is currently worth £14bn before tax per year, Imperial Tobacco figures reveal.…

Most lunchboxes are based around bread of some sort. Bread of all types makes a…

The vape category has grown to be worth around £1.2bn in the UK, with roughly…

Sparkling soft drinks are a popular refreshing accompaniment to bring summer occasions to life. Larger…

In the past two years we’ve seen a significant shift as shopper dynamics have changed,…