Boba Moshu puts the pop into the shop with its new bubble drinks. Reimagining the boba drink experience, customers simply shake, sip and pop for an on-trend refreshment that can be enjoyed anywhere, at any time.

Launching in exotic Mango and fruity Strawberry flavours, Boba Moshu is a boba juice drink to savour, show off, and share, and is perfect for tapping into the demand for internationally inspired food and drink. The vibrant flavours offer a great alternative to classic bubble tea, for customers looking to enjoy the unique mouthfeel of popping boba with fruity flavours rather than tea. For optimal enjoyment, Boba Moshu benefits from a unique recipe that keeps these popping pearls perfectly suspended for joy in every sip.

Andy Lewis, Marketing Controller at Multiple Marketing, comments on the popularity of this drink:

“It’s brilliant to finally be able to spill the tea on our bubble drink. Boba Moshu signifies a significant development in these popular drinks, helping retailers capitalise on cultural bubble tea movement by offering a ready-to-drink version of this popular drink originating from Taiwan, hence the name which translates as ‘Boba Magic’ in Taiwanese.  

Traditionally, boba drinks have only been available in self-assembly style kits in a retail setting – causing friction that may make it less appealing to customers. Likewise, creating these drinks in-house at specialised tea bars and coffee shops results in long queues and lower customer satisfaction, a required special large straws. Boba Moshu is appropriate for both settings, and provides a convenient, streamlined way to enjoy the drink instantaneously.”

Each 330ml bottle of Boba Moshu is designed to stand out on shelves with bold colours and an eye-catching design. Benefitting from a resealable screw-cap lid, it can be enjoyed on the go for maximum flexibility. Best served chilled, this new drink is the perfect addition to display fridges and shakes up meals deals with something out of ordinary.

For further information on the Sunmagic Drinks portfolio please visit https://sunmagicjuices.co.uk/

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