Higgidy are celebrating the taste of spring with the creation of a brand-new brunch quiche occasion supported in market by the return of their successful Advertising campaign ‘Higgidy Helping of Scrumptious’. The campaign will appear nationally on posters, in instore shopper marketing and be promoted through PR and social media.
With more of us enjoying relaxed mealtimes, and brunch becoming a regular fixture, Higgidy has taken flavour influence from exciting global food trends and created a delicious Brunch Quiche, Shakshuka-inspired, that celebrates Quiche as a tasty brunch offering.
Higgidy combines the sun-kissed flavours of tomato and red pepper from the Mediterranean, in a brand new, Shakshuka inspired Red Pepper and Greek Feta Brunch Quiche. Bursting with the zesty tang of Belazu’s award-winning Rose Harissa paste, the Shakshuka quiche is baked in seeded spelt shortcrust pastry and topped with a Greek feta and coriander crumb – delivering a gorgeously crumbly mouth feel.
Also tapping into popular world flavours this season are two brand new additions to the Higgidy quiche range. Cypriot Halloumi and Chimichurri Quiche with chilli, combines extra mature Cheddar cheese, parsley and spinach, in a free-range egg filling. Baked in a seeded shortcrust pastry, this delicious sharing quiche is topped with Cypriot halloumi tossed in a vibrant Argentinian-influenced chimichurri sauce.
With Kimchi symbolising the soul of Korean cuisine, and now a fast growing trend in British cuisine, Higgidy is also launching an individually sized Extra Mature Cheddar & Kimchi Quiche with Spring onions. Baked in a seeded shortcrust pastry, this ‘Little Quiche’ is topped with a crumb that mixes the tangy, spicy and deeply savoury pickle-flavour of Kimchi, with the zing of Red Leicester cheese, cayenne pepper and paprika.
Higgidy’s two tasty new 6” sharing quiches (400g), RRP £4.60 and Little Quiche (155g), RRP £3, will be available in selected retailers from 8h April, with wider grocery roll out throughout April 2026, supported at the same time by the Quiche advertising.
Higgidy is proud to use only free range eggs and include no additional flavourings or colourings.
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