GLORIOUS! Diablo Sundried Tomato and Chilli sauce wins best Cooking Sauce.
GLORIOUS!®, the award-winning fresh soup and pasta sauce brand, has picked up a Gold Award at the The Grocer Food & Drink Awards for its popular Diablo Sundried Tomato & Chilli pasta sauce. The pasta sauce won big in the Cooking Sauces/Condiment category, beating brands like Dolmio and Discovery.
The Awards, hosted by “The Grocer” magazine, recognise products for their taste, content, packaging, shelf standout, brand impact, labelling and value for money. This year’s awards were held in London on Wednesday, 9 February.
The Diablo Sundried Tomato & Chilli sauce, which was launched in May 2010 alongside a new range of GLORIOUS!® soups and pasta sauces, is available in convenience outlets nationwide including Budgens, Booths and Nisa.
The entire GLORIOUS!® pasta sauce range, also available in convenience stores in the UK (£2.09), includes:
• Diablo Sundried Tomato & Chilli Sauce
• Big Easy Chilli Cream Sauce
• New York Alfredo Sauce
Following the successful launch of new packaging and flavours of soups and pasta sauces in May 2010, the GLORIOUS!® range was also honoured this year with a Silver Award for its Spanish Tomato & Chorizo soup in the Soup Category.
Matthew Stephenson, Marketing Manager, GLORIOUS!® said: “This is fantastic news for all of us at GLORIOUS!® as it shows that as well as our delicious range of award-winning soups, we provide tasty, versatile and high-quality cooking sauces for convenient meals, which are great with pasta and many other foods, and don’t skimp on flavour.”
GLORIOUS!® soups and pasta sauces are inspired by the international A to Z of flavours to include original and tasty recipes, and witty, eye-catching packaging. The brand aims to go beyond consumer expectations with bold, fresh and adventurous flavours.
The full range of GLORIOUS!® soups and sauces is available in Asda’s, Sainsbury’s and Morrisons nationwide.
GLORIOUS!® is a range of unique soups and sauces developed by award-winning in-house chefs. The range includes six meal soups, five skinny soups and three pasta sauces. Stepping away from bland, pre-packaged meals, GLORIOUS!® delivers products with bold, international flavours.
Tel: 01724 272900