PR AND MARKETING consultants Warner Robinson & Associates are celebrating their 25th anniversary this year and have launched a specialist division providing clients with top-quality corporate hospitality at high-profile events such as Royal Ascot.
Over the past quarter of a century, WRA has developed successful PR, advertising and sampling campaigns for numerous leading brands in the food, drinks, snacks and confectionery markets. The company has also helped a number of international companies to launch and promote their brands to all sectors of the UK grocery trade.
Tony Warner, Managing Director of WRA, said: “We are extremely proud and delighted to be celebrating 25 years in business and would like to sincerely thank clients past, present and future for entrusting us to plan, develop and implement their marketing campaigns. WRA is an independent, family-owned business that has been privileged to work with some of the biggest international brands. I hope this reflects our continuing commitment to personalised service, value and our ability to create innovative, accurately-targeted campaigns.”
A significant growth area for WRA in recent years has been the company’s consumer sampling division led by account director Clare Warner.
“Sampling continues to be the most effective direct marketing option as it provides the consumer with a no-risk, branded experience that builds faith and loyalty,” said Clare Warner. “Sampling within leading supermarkets is an excellent way to support a new product launch and this can be arranged with free press advertising, which adds great value to the campaign. We now sample at major shows, events, universities and town centres – helping our clients to engage directly with their key-target consumers and to create memorable brand theatre.”
Following increasing demand for top-quality corporate hospitality events, WRA has established a specialist division called GR8 Hospitality. Headed up by Philip Saunders, GR8 Hospitality provides fully-inclusive, competitively-priced packages for major sporting, music and cultural events.
Horse-racing is a particularly popular option for corporate hospitality and GR8 Hospitality has recently acquired its own private executive boxes at Ascot. Located in the stunning new Ascot grandstand, the boxes cater for 12-20 guests and are available for hire with fully-inclusive VIP hospitality for all Ascot race-days in 2014, including the famous Royal Ascot meeting in June.
“Having invested in our own private executive boxes at Ascot, GR8 Hospitality can ensure that clients benefit from preferential rates and receive the very best value,” said Tony Warner.
Warner Robinson & Associates
Tel: 01252 834369