Bristol entrepreneurs Ian and Ruth Yard spotted a gap in the market for a high-quality premium chocolate and decided to set up their own production to manufacture a range of bars.
Aimed at satisfying a hungry market of discerning connoisseurs, Ooh! Chocolata bars are produced in 10 different flavours in 50g and 100g bar sizes. In the development of the products they needed input from packaging suppliers that could guide them through the project and deliver a unique look for the bars to help them differentiate from the competition and stand out on the shelf.
On recommendation they worked with Bradford-based film packaging specialists National Flexible, who developed a bespoke laminate film for the flow-wrap application.
The bars are flow-wrapped in a high-quality printed film, combining the aesthetics of a textured bespoke paper outer with the functional benefits of a metallised inner layer.
“The new packs are selling well,” commented Ian and Ruth. “We’re delighted with the work that National Flexible has done for us,” they added.
National Flexible are the UK’s largest distributor of polypropylene, laminates and special films. Their custom factory is purpose built to be compliant with the latest BRC standards for food-grade packaging and they have become well-known as the preferred supplier of packaging films for the food, bakery, snack, confectionery and contract packing industries.
Tel: 01274 685566