Morgenrot looks to make a splash with Spain’s Solán de Cabras

Manchester-based importer Morgenrot has further strengthened its portfolio by becoming the sole UK distributor of iconic Spanish premium water brand Solán de Cabras.

The high-quality water brand, which is the official water of Real Madrid Football Club, is sourced from a single spring in the Cuenca hills near Beteta, central Spain, and is renowned for its healthy healing qualities.

First referenced in Roman times, the mineral composition of the spring has hardly changed since the first chemical analysis was made in 1790. It has been calculated that rainfall is filtered for 400 years before it emerges from the spring, which runs at a constant temperature of 21 degrees.

Solán de Cabras’ low sodium and high magnesium content makes it an ideal table water, perfect for today’s focus on healthy lifestyles, and it is presented in the distinctive, award-winning blue bottles. Solán de Cabras is available in 33cl and 75cl PET bottles and in glass in 50cl and 100cl bottles.

Graham Archibald, Morgenrot National Account Director, said: “The Solán de Cabras brand is an integral part of Spanish culture and heritage and is much loved across Spain. With its beautiful, stand out packaging, premium quality and unique taste profile, we’re incredibly excited to have it and feel it’s impeccable premium credentials and taste will see strong interest from high-end food and drink retailers.”

Jesús Núñez Sánchez, Managing Director of Soft Drinks for the Mahou-San Miguel Grupa said: “The Spanish food and drink scene in the UK is buoyant  at present with the consumers showing a real thirst for premium quality Spanish food and drink whether in the On trade or retail. To this end we felt it was the perfect time to introduce the Solán de Cabras brand to the UK water category. Solán de Cabras has a remarkable heritage, taste profile and quality while offering a beautifully stylish point of difference to the discerning customer.”

Morgenrot

www.morgenrot.co