An in-store 8 week on pack promotion has been agreed with Loseley Chilled Products and all its stockists whereby customers who buy Loseley Summer Meadow Butter will have the chance to win some great prizes. In conjunction with the UK’s biggest selling cookery magazine, BBC Good Food and Loseley Park where the brand was originated and the first herd established, the prizes on offer are:
100 pairs of tickets to the BBC Good Food Show Birmingham – 25-29 November at The NEC Birmingham (www.bbcgoodfoodshow.com)
100 annual subscriptions to BBC Good Food Magazine
6 x Grand prizes – a luxury Loseley Park ultimate dining experience for the winners and each winner will be able to take one guest.
The prize will include an overnight stay at an hotel, drinks and dinner at the house as well as a short talk about the history of this wonderful historic house. The 6 winners and their guests (1 each) will be chauffeur driven to and from the dinner.
The on pack promotion is being run in all Loseley stockists nationwide from 1 September for 8 weeks and prize winners will be drawn on the 17th November 2009.
“Loseley Summer Meadow Butter has performed really well since its launch in January 2008. The offer emphasises the quality of the product and it seemed a natural progression to tie in with the leading food publication BBC Good Food Magazine and also Loseley Park, where it all began. We are expecting the in-store on pack promotion to be a great success and support our attendance at the hugely successful BBC Good Food Show at the NEC, Birmingham in November”, said Brian Beattie, Head of Marketing at Dale Farm.
Loseley Summer Meadow Butter is 100 per cent butter with nothing added and nothing taken away. Loseley does not have to add vegetable oil to the butter (as is the case with certain other spreadable brands) and so consumers can enjoy a pure, quality product with no added ingredients. In fact, the only thing Loseley adds is a touch of salt to enhance the butter’s already delicious flavour.
Loseley Summer Meadow Naturally Softer Butter is available in a 250g tub.
For latest information check the website at www.loseley.com or call 01539 722361