Pati & Coco is a divine new multi-layered, multi-textured chocolate dessert from Danone’s Innovation Incubator, in partnership with Sainsbury’s Future Brands. The indulgent chocolate dessert engages and stimulates all the senses and provides a moment of pure indulgence that demands your full attention.
The immersive experience starts by cracking through the signature layer of fine tempered dark chocolate on top, with patisserie folds of luscious ganache and delicate sheets of chocolate underneath, ending with a satisfyingly crunchy biscuit layer at the base. It has to be tasted to be believed!
Occasionally we all want a treat*, whether it’s a reward to celebrate bossing the day, or just getting through it. Pati & Coco is a sophisticated feast for the senses that is perfectly sized just for you, for when you deserve a moment to yourself. Crack into pleasure because you #crackedit today!
Julia Lowbridge, Marketing Manager of Danone’s Innovation Incubator says: “We’re delighted to be bringing this divine chocolate dessert to the market! True to the spirit of the Danone Incubator it has been developed to meet new needs not currently addressed by our other brands, with a targeted launch plan. It’s an unapologetically indulgent treat to be enjoyed from time to time for when you deserve a moment to yourself!”
Pati & Coco is launching with a PR, social and digital marketing campaign encouraging us to crack in to pleasure to celebrate having #crackedit. It will also be supported by in-store and sampling.
The new dessert will launch with four intense and luxurious flavours:
- Ganache & Choc
- Praline & Choc
- Caramel & Choc
- Pistachio & Choc
It’s available to buy as a twinpack, with each dessert served in an 80g glass pot.
PATI & COCO will be stocked in Sainsbury’s and Booths from November 19th with an RSP of £3.50 for two pots.
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