With biscuits found in 99% of UK households cupboards (more than any other snacking category) and purchased more frequently (44 times a year on average!), shoppers are always looking for something new to treat themselves with!
In the French countryside of Normandy, artisanal bakers have been baking cookies since the 19th century. Since 1964, Pierre Biscuiterie, a family owned-business, has been continuing this legacy of simplicity, naturalness and pleasure.
Shoppers will approve of this delicious range of Pure Butter Cookies made with butter (19% to 27%) and fresh cream, to create the perfect texture: crunchy and melty at the same time. The three flavours are irresistible and aligned with market trends: Butter, Coconut and Sea Salt Caramel. Chocolate lovers won’t be left behind, as the Pierre Biscuiterie range includes two butter cookies coated in velvety Milk or Dark chocolate. Simply delightful! For a ‘gifting’ variant, shoppers can choose the Butter biscuits stored in a branded tin.
The full range offers great on-shelf impact with its fun personality and aligns beautifully with the UK’s fondness for sweet snacking occasions, foodie gifting and smaller household trends. The Butter, Coconut and Seas Salt Caramel boxes of biscuits contains 4 individually wrapped packs, whilst for gifting occasions the tin is ideal to offer a little piece of France to friends and relatives!
All Pierre Biscuiterie cookies are 100% natural, made with no preservatives or artificial colours. Ideal for a delicious afternoon teatime treat!
EMPIRE BESPOKE FOODS