DS Smith Packaging South West was delighted when called on by Constellation Europe to develop a new range of wine packs. The team recognised that a significant new breakthrough in fluting technology, R-Flute® could bring considerable benefits to its customer.
Constellation Europe is the largest premium drinks company in Europe boasting a high-speed, state-of-the-art bottling plant at Avonmouth. The site, which can fill an estimated 800 bottles of wine per minute and store a massive 57 million bottles, is highly streamlined to capture efficiencies in both cost and environmental impacts.
APPROACH
The first step was to utilise DS Smith’s PackRight tool kit, which allowed the team to take a systematic approach to understanding Constellations’ supply chain, and enables DS Smith to develop packaging that delivers optimum performance in both strength and print.
R Flute® when compared with B flute, delivers supply chain optimisation characteristics and supports Constellation Europe’s commitment to reducing its impact on the environment. For example with R-Flute® 35% more product could be put onto a pallet inbound. This coupled with improved print quality and presentation creates a vast point of difference for brands that really want to turn up the volume in store.
DS Smith Packaging – Beech House, Whitebrook Park, 68 Lower Cookham Road, Maidenhead,Berkshire SL6 8XY
Tel: 0845 260 70 80
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